Goya brings the tastes of Spain to U.S. dinner tables with the launch of its New Goya Paella Rice Kit
From tasty tapas to delicious wines and sangria, it’s no surprise that Spanish cuisine has peaked the taste buds of Americans across the country. With the increased popularity for Spain’s fine fare, Goya brings the classic and authentic tastes of Spain’s most well-known dish to dinner tables across the country with the launch of its new Goya Paella rice kit. The Goya Paella kit is available in 8-ounce or 19-ounce boxes nationwide with a suggested retail price of $3.99 and $6.79.
“Our new Paella kit contains everything you need to make a delicious seafood Paella in minutes that the whole family can enjoy! As a trusted American brand with Spanish roots, we take great pride in creating products that combine flavorful ingredients with convenient preparation, bringing consumers a taste of Latin cultures from around the world,” said Bob Unanue, President of Goya Foods.
Goya’s new Goya Paella kit was voted as the “BEST RICE KIT” in the July issue of People magazine’s People Food Awards 2019. People editors tested over 1,200 supermarket products from a variety of categories to highlight the most delicious grocery products available in stores. Taste Testers raved about the easy-to-follow directions (only three steps!) and flavorful results of Goya Paella with one tester saying, “It brought me back to my days in Barcelona!” (Information from PRNewswire)